Reviewed · TICKETS
ABBA Voyage Express Coach with Ticket Option from Central London
ABBA Voyage is not a normal concert. The four Swedish stars appear as digital versions of themselves, backed by live musicians, big lighting effects, and a purpose-built arena. I like the ABBA music on the coach, which starts the party before you arrive, and I like the simple central-London pickup, which removes the worry of finding the venue on your own. The main caution is the booking choice: coach-only does not include a concert ticket, and that distinction has caused real confusion.
The outing takes about five hours from start to finish, including roughly 40 minutes each way by coach and the 90-minute performance. It is a good fit if you want a package with transport and admission, but less convincing if you already have a ticket, since public transport may cost less and the arena has a station nearby.
In This Review
- Key points to know before booking
- The ABBA show is the real reason to go
- From Victoria to the arena by ABBA coach
- What happens when you reach ABBA Voyage
- Choosing between seated and Dance Floor tickets
- The 90-minute performance and its unusual technology
- Returning to Victoria after the concert
- Is the $68.78 price good value?
- Who should book this experience?
- Practical booking advice for a smoother night
- Should you book ABBA Voyage by coach?
- FAQ
- Where does the ABBA Voyage coach leave from?
- How early should I arrive?
- How long does the whole experience take?
- How long is the ABBA Voyage show?
- How long is the journey to the arena?
- Does the coach-only option include an ABBA ticket?
- What ticket types can I choose?
- Will people booking seated tickets together sit together?
- Are children allowed at ABBA Voyage?
- Does the tour include food or hotel transfers?
- Where does the return journey finish?
- Is the ABBA-branded electric coach guaranteed?
Key points to know before booking

- Digital ABBA, live concert energy: The show uses lifelike digital avatars, live musicians, major lighting effects, and ABBA’s best-known songs.
- Central pickup at Victoria: Meet at Evan Evans Tours, 258 Vauxhall Bridge Road, 30 minutes before departure.
- Two very different booking choices: Select a coach-only option only if you already hold an ABBA Voyage ticket.
- Dance Floor or seated admission: Your ticket type shapes the evening, from standing and dancing to an allocated row.
- Music begins on the ride: The branded coach plays ABBA songs and carries WiFi.
- Return near Victoria station: The coach finishes at Victoria train station on Victoria Street, not at your hotel.
The ABBA show is the real reason to go

The concert is built around a clever question: what if ABBA could perform again without asking the original four members to tour? The result places digital versions of Agnetha, Björn, Benny, and Anni-Frid on stage, with live musicians supplying the musical force behind them.
The production combines screens, lighting, sound, and choreography in a purpose-built arena. It is designed to feel like a concert rather than a film or museum display. You will hear the familiar songs, see the digital performers move through the set, and watch the stage change around them.
I would not book this simply as a transport service. The coach is useful, but the 90-minute show is the heart of the experience. The strongest reactions come from the sense that the band is genuinely present, even though the performers are digital. That effect will work best if you arrive ready to accept the unusual format rather than expecting a traditional live appearance.
The performance is recommended for people over six. Children under three are not admitted, and anyone aged 16 or under must attend with an adult. Dance Floor tickets are not recommended for children under 12.
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From Victoria to the arena by ABBA coach
Your departure point is Evan Evans Tours at 258 Vauxhall Bridge Road, London SW1V 1BS. You need to arrive 30 minutes before the departure time you selected. This is important in practice, since the coach has a set schedule and is not a hop-on, hop-off service.
Several start times are offered, which helps if you are fitting ABBA Voyage around a day of sightseeing, dinner, or a train journey. Still, allow room for London traffic. The usual journey between Victoria and the arena is about 40 minutes, but that timing is only an estimate.
The coach is intended to be part of the mood-setting. ABBA music plays during the ride, and the ABBA branding makes the trip feel more like a pre-show event than a plain transfer. The coach is electric when the branded vehicle is available, and WiFi is included.
There is one practical qualification: the branded electric coach is not guaranteed for every departure. An alternative vehicle may be used. If the ABBA graphics and themed arrival matter to you, keep that limitation in mind.
The maximum group size is 53 people. That is large enough to feel like a proper organized outing, but small enough to be more manageable than a huge sightseeing bus. An Evan Evans guest services assistant travels with the group, giving you a point of contact for departure and venue arrangements.
What happens when you reach ABBA Voyage

The coach takes you to the arena, with parking close to the venue. That proximity is one of the useful parts of the arrangement, especially if you do not want to work out the final part of the journey yourself.
Your admission depends on the option selected at booking. The ticketed packages include either a seated performance ticket or a Dance Floor ticket. Skip-the-line admission is also included with the ticket option.
The phrase coach and ticket option deserves close attention. There are two separate products:
- Coach only, for people who already have an ABBA Voyage ticket
- Coach plus admission, with either a seated or Dance Floor ticket
If you choose coach only, you cannot assume that a concert ticket will be waiting for you. A sold-out performance leaves you with transport to the arena but no entry. Check the wording and the ticket type before paying, especially if you are booking through a third-party sales page.
Choosing between seated and Dance Floor tickets
The Dance Floor is the liveliest choice. You can stand, move to the music, and treat the show like a concert night out. It is a natural fit for fans who want to sing along and dance rather than sit quietly through the performance.
The tradeoff is space. The Dance Floor can become crowded, and the view may depend on where you are standing and how tall the people around you are. It is also not recommended for children under 12.
A seated ticket gives you a defined place and a calmer way to watch the production. If you have limited stamina, prefer a clear view, or want to focus on the lighting and digital effects, seating is the safer pick.
The seated tickets for people booking together are allocated in the same row. That is useful for couples, families, and friends, since you should not be split up across the arena. Even so, sitting does not guarantee that everyone nearby will remain seated. The concert atmosphere can encourage people in front to stand and dance, which may affect your view.
My choice would depend on your reason for going. Pick the Dance Floor for participation and energy. Pick seats for comfort, a fixed location, and a better chance of watching the full stage design without moving around.
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The 90-minute performance and its unusual technology

The show runs for 90 minutes. That is long enough to feel like a full concert, while short enough to keep the production focused.
The most striking feature is the digital presentation of ABBA. The original musicians took part in creating the performance, which matters if you are wondering how closely the digital versions connect to the real group. The production is built to make the distinction fade once the music begins.
The live band also matters. The musicians provide the sound and concert drive, so the show is not simply a recording played beneath animated figures. Lighting and screens add another layer, with a large-scale visual style that matches songs known across several generations.
You should expect spectacle more than a small, intimate music show. The presentation explains elements of the group’s story along the way, but the main point is the music, movement, and production. If you know ABBA’s songs, you will have plenty to sing along with. If you only know the biggest hits, the format still gives you a clear introduction to the group’s stage world.
Dress-up is welcome. Avoid clothing that lights up, since the arena already has plenty of lighting, and avoid anything culturally insensitive. This is a small rule, but it is worth knowing before you arrive.
Returning to Victoria after the concert

The outing finishes at Victoria train station on Victoria Street, SW1E 5ND. It does not include hotel pickup or hotel drop-off, so you need to make your own way to the starting point and continue from Victoria at the end.
The return schedule deserves attention. You may have only a short time to get back to the coach after the performance, with one account noting about 10 minutes. Do not linger for a long look around the arena or assume the coach will wait indefinitely.
Traffic can affect both legs of the trip. One reported problem involved a very late arrival at the venue, which shows why the approximate 40-minute journey should not be treated as a guarantee. Most of the value comes from the convenience of a planned transfer, but London roads remain outside the operator’s full control.
If you have a train, dinner reservation, or another timed activity after the show, leave a generous buffer. The stated five-hour duration is approximate, not a promise that you will be back at a particular minute.
Is the $68.78 price good value?
The listed price is $68.78 per person, though the final cost depends on the option you select. You are paying for round-trip transport, the assistant, WiFi, and, with the appropriate package, admission to the performance.
For someone who needs both transport and a concert ticket, the package can be a sensible purchase. You avoid sorting out the route to the arena, get a direct transfer from central London, and have the ticket arranged as part of the same booking. The themed bus and music add a bit of fun rather than leaving you with a bare shuttle.
For someone who already owns a ticket, the value is weaker. The coach-only option can be convenient, but it may cost more than using the train or another public transport route. The arena is served by a nearby station, so independent transport is worth comparing before you book.
The biggest value trap is not the price itself. It is selecting coach only by mistake when you still need admission. Read the exact option name, confirm whether a ticket is included, and check the ticket category. A coach ride is not a useful substitute for a sold-out concert.
Who should book this experience?
I would recommend the ticketed package to an ABBA fan staying in central London who prefers a simple plan. It suits couples, families with older children, and visitors who do not want to navigate London transport late in the evening.
It also works well if the ABBA-branded coach sounds like part of the fun. The music on board, the themed arrival, and the organized return give the night a clear beginning and end.
I would be more cautious if you already have a concert ticket, are watching every pound, or need exact return times. In those cases, compare the coach cost with public transport and remember that traffic can alter the schedule.
The show itself suits a wide age range, but check the rules for children. Under-threes cannot enter, anyone 16 or under needs an adult, and the Dance Floor is not recommended for under-12s.
Practical booking advice for a smoother night
Arrive at Evan Evans Tours 30 minutes before your departure. Bring enough time to find 258 Vauxhall Bridge Road without rushing, and do not confuse the starting point with Victoria train station, where the return transfer finishes.
Confirm three things before you click the final payment button:
- Does your booking include the concert ticket?
- Is it a seated or Dance Floor ticket?
- What departure time and return arrangements apply?
Meals and refreshments are not included, so eat beforehand or plan for your own spending. You should also avoid building a tight connection after the show.
The experience is non-refundable and cannot be changed for personal reasons. If the operator cancels because too few people have booked, you will be offered another date or experience, or a full refund. That makes it especially important to check your date, ticket type, and meeting point before booking.
Should you book ABBA Voyage by coach?
Book it if you want the concert ticket and central-London transfer handled together, and you like the idea of starting the evening with ABBA songs on the coach. The show is unusual, polished, and packed with music, sound, and lighting that make the 90 minutes feel like a real event.
Skip it, or choose another transport plan, if you already have admission or want the cheapest way to reach the arena. The coach-only option is easy to misunderstand, and the nearby train connection may be better value.
My practical advice is simple: select the ticketed package unless you already have a confirmed concert ticket, choose seats for comfort or the Dance Floor for participation, and allow extra time for London traffic. Get those details right, and the coach becomes a useful part of a memorable ABBA night rather than an expensive ride to a locked door.
FAQ
Where does the ABBA Voyage coach leave from?
It leaves from Evan Evans Tours at 258 Vauxhall Bridge Road, London SW1V 1BS.
How early should I arrive?
You should arrive 30 minutes before your scheduled departure time.
How long does the whole experience take?
The experience lasts approximately five hours, including the coach journeys and the performance.
How long is the ABBA Voyage show?
The performance runs for 90 minutes.
How long is the journey to the arena?
The approximate journey time between Victoria and the ABBA Voyage Arena is 40 minutes each way, though traffic and operational issues can change the timing.
Does the coach-only option include an ABBA ticket?
No. The coach-only option does not include admission to ABBA Voyage. It is intended for people who already have a concert ticket.
What ticket types can I choose?
The ticketed options provide either a Dance Floor ticket or a seated performance ticket, depending on the option selected.
Will people booking seated tickets together sit together?
Seated tickets are allocated in the same row for people booking together.
Are children allowed at ABBA Voyage?
The event is recommended for people over six. Children under three are not allowed into the venue, and anyone aged 16 or under must be accompanied by an adult. Dance Floor tickets are not recommended for children under 12.
Does the tour include food or hotel transfers?
No. Meals, refreshments, hotel pickup, and hotel drop-off are not included.
Where does the return journey finish?
The tour finishes at Victoria train station on Victoria Street, London SW1E 5ND.
Is the ABBA-branded electric coach guaranteed?
No. The branded electric coach is subject to availability, and an alternative vehicle may operate on some departures.
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