Reviewed · AFTERNOON TEA EXPERIENCES

“Here We Go Again” London Afternoon Tea Bus

4.5 · 110 reviews 1 hour 30 minutes (approx.) From $68 Operated by Golden Tours Gray Line London · Bookable on Viator
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London sightseeing gets a playful twist on this ABBA-themed afternoon tea bus, where sandwiches, sweets, hot tea, and city views share the stage with songs such as Dancing Queen and Mamma Mia. You ride a classic double-decker bus for about 90 minutes, passing Westminster Abbey, the London Eye, and Tower Bridge.

I like the easy mix of food and sightseeing, and I like that you can choose a vegetarian, vegan, gluten-free, or standard menu. It is also a friendly way to meet people without committing to a long formal tour. The main caution is that the ABBA music may not fill the entire ride, and the experience is not a detailed historical tour.

Key points to know before booking

"Here We Go Again" London Afternoon Tea Bus - Key points to know before booking

  • ABBA is the theme, not always the soundtrack: Music may include other artists, and ABBA songs may play for only part of the ride.
  • The route covers major London sights: You pass Westminster Abbey, the London Eye, and Tower Bridge from a moving bus.
  • Afternoon tea is included: Expect tea sandwiches, sweets, and hot tea, with vegetarian, vegan, gluten-free, and standard choices.
  • Prosecco depends on age: Guests over 21 receive Prosecco, while younger passengers receive non-alcoholic drinks.
  • The tour lasts about 90 minutes: It begins and ends at Golden Tours’ Bulleid Way departure point near Victoria.
  • This is a self-guided ride: An English audio guide provides commentary, but there is no live guide.

A London afternoon tea with an ABBA soundtrack

This experience is less about serious sightseeing and more about enjoying London in a cheerful, unusual setting. You sit aboard an iconic double-decker bus, eat afternoon tea, and watch some of the city’s best-known sights pass by the windows.

That combination works well for a first afternoon in London, especially if you want to see several famous landmarks without walking between them. You get the ceremony of afternoon tea, the fun of a themed ride, and a quick introduction to central London all at once.

The ABBA angle is the key reason to book. If you know the songs and like singing along, the ride can feel like a small moving party. But you should set your expectations carefully. The music is not guaranteed to be ABBA from the first minute to the last. Some rides have included other pop music before the ABBA songs began, and the theme has not always matched the booking description perfectly.

That makes this a better choice for an ABBA fan looking for a lighthearted outing than for someone expecting a full music show. There are no performers or live musicians mentioned, and the audio guide is recorded.

More afternoon teas to book:

Starting at Bulleid Way near Victoria

"Here We Go Again" London Afternoon Tea Bus - Starting at Bulleid Way near Victoria

The tour begins at Golden Tours, Bulleid Way Departure Point Stop 1, at Bulleid Way, London SW1W 9SR. This is near Victoria, a useful part of town for reaching the departure point by public transport.

You need to arrive at the meeting point rather than expect hotel pickup. The bus also returns there at the end, which keeps the outing simple. You are not left at a random central London stop, and you can plan the rest of your day around the same Victoria-area base.

The group size can reach 26 people. That is small enough to feel more personal than a large sightseeing coach, but it is still a shared group experience. You will be eating in a confined space, so the mood depends partly on how much the people around you want to chat or sing.

The activity is offered in English. Confirmation is provided when you book, and the tour is near public transportation. Most people can take part, but the information provided does not promise special arrangements for every mobility or dietary need, so it is sensible to check before paying if you have specific requirements.

The bus ride and the London views

"Here We Go Again" London Afternoon Tea Bus - The bus ride and the London views

The double-decker bus is part of the appeal. You are not simply sitting in a restaurant with a view of a street. The meal unfolds as London moves around you, giving the afternoon a steady sense of occasion.

The tradeoff is that a moving bus is not the same as a sightseeing platform. You may pass a landmark quickly, and traffic can affect the pace. Window condition can also matter. If the glass is dirty, your view and photographs will suffer, and you cannot simply step outside for a better angle.

The ride is best treated as a broad look at London rather than a photo-focused tour. You might see the landmarks clearly, or you might get a partial view depending on traffic, your seat, and the windows. If the city sights are your main reason for booking, a walking tour or a dedicated observation attraction will give you more time at each place.

Still, the moving setting has a real advantage. You can rest your feet while taking in several parts of central London, and you do not need to work out a route between Westminster, the South Bank, and Tower Bridge.

Westminster Abbey and Parliament Square

One of the first major sights on the route is Westminster Abbey, beside Parliament Square and the Houses of Parliament. Big Ben is also in this part of London, making the area one of the most recognizable sections of the city.

The abbey is a large Gothic church and the traditional site of British coronations. From the bus, you get a quick orientation to the building and its place beside the political heart of London. The audio guide may point out the landmark and offer basic commentary as you pass.

Do not book this ride expecting an interior visit. The tour description presents Westminster Abbey as a sight along the route, not as an included admission. You will not have time to explore the church, its memorials, or its architectural details during the tea service.

That limitation is also the point. You can see the exterior without using a separate block of your day for a full visit. If you already plan to tour the abbey, this ride gives you a pleasant outside look before or after your admission.

Something completely different for your London days:

The London Eye from the moving bus

The London Eye is another major landmark included in the route. Its glass capsules rise 135 metres above the South Bank, offering wide views over London. The ride lets you see the wheel from street level, but it does not include a ticket to board it.

This is an important distinction when you compare the price. You are paying for the afternoon tea ride and the city route, not for three landmark admissions. The London Eye’s fast-track and standard ticket choices belong to a separate visit.

From the bus, the wheel works well as a visual marker. You can place yourself on the South Bank and get a sense of how the attraction fits into the city. The view will be brief, however, and the bus may not stop long enough for careful photographs.

If you want the London Eye experience itself, plan it separately. The tea bus can help you decide if you would like to return for the full ride, but it does not replace that visit.

Tower Bridge and the eastern end of the route

Tower Bridge brings a different look to the outing. Its towers and walkways have a long engineering story, and the structure took eight years to build, using more than 11,000 tonnes of steel for the towers and walkways.

The bus route gives you an outside view and a quick introduction to the bridge. It does not include entry to the walkways, exhibitions, or interactive displays. Those features require a separate visit if you want the full story of how the bridge works.

I like the way the route links Tower Bridge with Westminster and the London Eye. These sights belong to different parts of central London, so seeing them in one sitting saves time and gives you a basic map of the city.

Again, the view is passing rather than extended. You cannot count on stopping at the best angle, and traffic or dirty windows may make the sight less impressive than it is on foot. Think of Tower Bridge here as one part of a moving introduction, not the main event.

What arrives on your afternoon tea stand

"Here We Go Again" London Afternoon Tea Bus - What arrives on your afternoon tea stand

The food is a major part of the experience, and the meal includes tea sandwiches, desserts, and hot tea. The sweets have received particularly strong praise, while the sandwiches can be more ordinary and may not always arrive at their best texture.

Afternoon tea on a bus has practical limits. Plates, cups, and serving trays must fit in a moving dining space, and a little bump in the road changes the experience. You should expect a casual version of afternoon tea rather than the polished service of a grand hotel.

The menu choice is helpful. You can select a standard, vegetarian, vegan, or gluten-free menu, which makes the outing possible for different diets. Golden Tours cannot guarantee that food has not come into contact with nuts or other allergens, so anyone with a serious allergy should treat this as an important booking question.

Tea is served hot, and the drink adds to the feeling of a traditional afternoon tea. There have been occasions when the Prosecco was not as cold as expected, but the tea itself has generally been a dependable part of the meal. A souvenir plastic mug may be provided, giving you a small keepsake rather than formal china.

Prosecco, soft drinks, and age rules

A glass of Prosecco is included for people over 21. Passengers under 21 receive non-alcoholic drinks instead. This rule is stated clearly and applies even if a younger passenger is part of an adult booking.

The drink helps mark the outing as a celebration, but it is not a full bar experience. You are getting a glass with the meal, not an open-ended drinks service. If you are booking for a birthday, graduation, anniversary, or another occasion, you can tell the hostess, though special announcements may not cover every type of celebration.

The tea and drink service takes place while the bus is moving, so the staff must work around narrow aisles and limited space. One hostess may be serving the entire bus, which can mean the pace feels busy at times. The crew has to balance food service with a moving vehicle, and patience helps.

How much ABBA should you expect?

The title sets a very clear expectation, so this is the part to consider most carefully. ABBA songs are part of the experience, and the best moments come when the music, the landmarks, and the tea all line up.

But the soundtrack may not be exclusively ABBA. Some rides have started with music by other artists, including Adele, before moving into the ABBA selection. For some people, that is a minor detail. For a committed fan who booked specifically for a full ABBA playlist, it can feel like a real mismatch.

You should also expect recorded music rather than a live show. There is no singer, dancer, or host leading the entertainment. The fun comes from the atmosphere and from how much you choose to join in.

My advice is simple: book it if you would still enjoy an afternoon tea bus with some ABBA included. Skip it if the entire value depends on hearing ABBA throughout the 90 minutes. That one distinction can prevent disappointment.

Audio commentary instead of a live guide

The English audio guide offers information about the sights along the route. It can point out Westminster Abbey, the London Eye, Tower Bridge, and other city landmarks as you pass.

This is useful for basic orientation, but it will not respond to questions or adjust the commentary to your interests. There is no live guide included, so you should not expect the detailed stories, local tips, or conversation that come with a walking tour led by a person.

I see the audio guide as background help rather than the focus of the day. The tea, music, and passing views come first. If you want a strong lesson in London history, choose a dedicated guided tour and treat this ride as entertainment.

Is $68.06 a fair price?

At $68.06 per person, this is not the cheapest way to see London. The price covers about 90 minutes on the bus, afternoon tea, the selected dietary menu, an English audio guide, and Prosecco for passengers over 21.

The value depends on what you want from the afternoon. If you pay only for landmark information, the price may feel high because you do not enter Westminster Abbey, ride the London Eye, or tour Tower Bridge. If you value the themed setting, food, drink, and convenience of seeing several major sights in one outing, the cost becomes easier to justify.

I would compare it with the price of afternoon tea in central London plus separate transport around the city. You are paying for the combination, not for a deep look at any single attraction. The meal and the bus setting do most of the work.

The price is most reasonable for an ABBA fan, a couple seeking a light celebration, or a first-time visitor who likes structured sightseeing with food included. It is less attractive for a serious history enthusiast, a keen photographer, or someone who wants a full meal in a quiet dining room.

Heat, windows, and other practical concerns

The bus environment can affect your comfort. One ride has been described as miserably hot, and hot tea becomes less appealing when the cabin is already warm. Conditions may vary, but you should know that temperature control is a possible weakness.

The windows also matter. Dirty glass can make it hard to see the sights and take photographs, which undercuts the sightseeing part of the experience. You have no control over the condition of the bus assigned to your departure.

The meal itself is not designed for a long, relaxed sitting. You are eating in a compact vehicle while it moves through London traffic. This is part of the novelty, but it also means the outing will feel more casual and less polished than hotel afternoon tea.

Free cancellation is available if you cancel at least 24 hours before the start time. Canceling later, or making changes inside that 24-hour window, does not qualify for a refund. The cut-off uses local London time.

Who should book the ABBA tea bus?

I would put this near the top of the list for:

  • ABBA fans who enjoy singing along and want a playful London activity.
  • Couples looking for a simple celebration with food and a glass of Prosecco.
  • First-time London visitors who want to see several landmarks without a long walking route.
  • Families or mixed-age groups, since younger passengers receive non-alcoholic drinks.
  • People who like unusual sightseeing more than formal historical commentary.

I would look elsewhere if you need guaranteed ABBA music for the full ride, a live guide, a quiet luxury meal, or reliable close-up views of the landmarks. A dedicated sightseeing tour, walking route, or hotel afternoon tea may serve you better.

Final verdict: book it for the mood, not the depth

The ABBA London Afternoon Tea Bus is a cheerful 90-minute outing that combines food, music, and a quick look at famous sights. The strongest parts are the themed atmosphere, tasty sweets, menu choices, hot tea, and the chance to see Westminster Abbey, the London Eye, and Tower Bridge in one trip.

The weak points are just as clear. The ABBA music may be limited, the audio guide is basic, the bus can be hot, and dirty windows can spoil the views. At $68.06, you need to want the experience itself, not simply a cheap way to tour London.

I would book it for a fan who sees the ride as a fun afternoon with sightseeing on the side. I would not book it as a replacement for London’s major attractions or a serious guided tour.

FAQ

How long does the ABBA afternoon tea bus tour last?

The experience lasts approximately 1 hour and 30 minutes.

Where does the tour begin?

It begins at Golden Tours, Bulleid Way Departure Point Stop 1, Bulleid Way, London SW1W 9SR, UK.

Where does the tour end?

The activity ends back at the same meeting point.

Is hotel pickup included?

No. Hotel pickup and drop-off are not included.

What food choices are available?

You can choose a standard, vegetarian, vegan, or gluten-free afternoon tea menu.

Is Prosecco included?

A glass of Prosecco is included for passengers over 21. Passengers under 21 receive non-alcoholic drinks.

Is there a live guide?

No. The tour includes an English audio guide, but there is no live guide.

Which London landmarks are included along the route?

The route includes views and commentary connected with Westminster Abbey, the London Eye, and Tower Bridge.

How many people can join the tour?

The activity has a maximum group size of 26 people.

Can I cancel for a full refund?

Yes, if you cancel at least 24 hours before the experience starts. Cancellations or changes made less than 24 hours before the start time are not refunded.

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