Reviewed · FOOD & DRINK
NO DIET CLUB – Bike and Food tour in London !
London’s food scene is the real star here. You move between South Bank and Camden, stopping for halloumi fries, Argentinian meat, Indian dosa, grilled cheese, hot chocolate, tea, and other international bites. The bike adds a welcome change of pace, though several tours have used more walking than cycling.
I like the wide mix of food and the chance to collect useful London eating tips from guides such as Florian, Pauline, Géraud, and Barbara. I also like the friendly, social mood, with plenty of jokes and time to meet people from different countries. The main catch is simple: this is not a full-time bike tour, and portions or tastings may feel light if you arrive very hungry.
In This Review
- Key points to know
- A food tour built around London’s markets
- South Bank starts the tasting trail
- The long middle break matters
- Camden Market brings a second food round
- Guides set the tone
- How much food will you actually eat?
- Walking, cycling, and city crowds
- The value of $81 plus the bike fee
- Who should book this experience?
- Should you book the No Diet Club London tour?
- FAQ
- How long is the London Bike and Food tour?
- Where does the tour meet?
- Which languages are available?
- Is bike rental included in the tour price?
- Is food included?
- Does the tour run in bad weather?
- Can vegetarians join the tour?
- What is the cancellation policy?
Key points to know

- South Bank to Camden: The route links two major food-market areas rather than focusing on formal sightseeing.
- Global tastings: Expect a changing mix that can include halloumi fries, Argentinian meat, Indian dosa, grilled cheese, and an English burrito.
- More walking than expected: Cycling may begin partway through, with long stretches on foot between markets.
- A social guide-led outing: The tone is playful, informal, and built around shared tastings and conversation.
- £4 bike rental: Bike hire is not included in the $81 tour price, but the rental is arranged for you and requires no deposit.
- Rain or shine: In heavy rain, the tour can switch to walking and buses.
A food tour built around London’s markets

No Diet Club began this London experience in 2017, with a clear idea: use street food to show the city’s cultural mix. That approach still defines the tour. You are not sitting through long talks about monuments or listening to a formal lecture about London. You are eating your way through market stalls, with a guide explaining what is on your plate and pointing out places worth returning to later.
That makes the tour a good first-day choice if you want to get your bearings through food. You see two popular market areas, sample several cuisines, and leave with a list of recommendations for later meals.
The meeting point is in front of the Archduke restaurant. From there, the experience works as a moving meal rather than a standard sightseeing loop. You should expect short explanations, plenty of walking, and regular stops to share food with the group.
The $81 price includes the food tastings, which matters because market prices can add up quickly when you order several small dishes on your own. Still, this is a tasting tour, not a three-course lunch. One participant found the servings smaller and fewer than expected, so I would eat a light breakfast rather than arrive expecting a huge meal.
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South Bank starts the tasting trail

The first market area is South Bank, where the food portion of the tour gets going. One account of the outing included four tastings here. That gives you a useful spread of flavors without asking you to commit to a full dish at every stall.
The food list suggests the kind of range you can expect: salty halloumi fries, Argentinian meat, Indian dosa, grilled cheese, and an English burrito are all part of the experience’s stated menu examples. The exact choices may vary, but the point is clear. You are sampling food from several cultures rather than spending the whole afternoon on one type of cuisine.
Your guide handles the food and tells you what you are eating. That small service makes a difference in a crowded market, where it can be hard to choose quickly, find a place to stand, and keep track of several orders. Géraud was praised for bringing out the food and explaining it, while Pauline was described as warm and well informed about the areas along the route.
Do not expect a quiet meal. Market stalls are surrounded by other shoppers, and the walking review of this tour points out that you spend time among large crowds. If you enjoy the energy of food markets, this is part of the fun. If you prefer a seated meal with space and silence, it may feel hectic.
The long middle break matters

Between the two main food stops, there is a substantial gap. The pause gives you time to let the first round of tastings settle, and it also creates room for the route through different parts of London. The tradeoff is that the tour can feel slow in the middle if you expected one continuous food crawl.
This is where the bike element can help. Cycling provides a change from standing and walking, and one participant liked the way the ride helped digest the food. But you should set your expectations carefully. Some departures have used bikes only from the middle of the tour, and several people found the experience was mostly walking with some riding.
The bike rental costs £4 for the whole day. The guide arranges the rental with you, there is no deposit, and you can keep the bike for the rest of the day. That is a practical extra if you want to continue cycling after the tour, though the hire fee is separate from the $81 booking price.
Construction has affected parts of the route at times. This can make riding or walking less smooth, especially in central areas where streets and paths are being changed. It is not a reason to rule out the tour, but it helps explain why the route may not match your mental picture of a continuous, scenic bike ride.
Camden Market brings a second food round

The tour finishes at Camden Market, with three tastings reported on one outing. Camden gives the day a different feel from South Bank, with a large concentration of food stalls and plenty of merchandise shopping. The experience ends in a useful place if you want inexpensive gifts or a casual meal afterward.
The food remains the focus, not the market’s shopping. You may try several styles of cooking in a short period, which is especially useful if you are unsure what you want to eat in London. The international selection also suits people traveling together with different tastes, since there is no single cuisine controlling the whole menu.
There is one point to keep in mind. Some of the food may overlap with what you would find on a walking tour around Borough Market. If you are already booking several London food tours, check whether you want another market-based tasting route. The value here comes from the combination of two markets, the guide’s recommendations, and the walking and cycling mix.
Camden is also the final point, which makes it easy to continue exploring on your own. The tour does not appear designed to return you to the starting restaurant, so plan your next activity from Camden rather than South Bank.
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Guides set the tone

The guide is central to this experience. The strongest part of the outing is not a formal explanation of London. It is the personality of the person leading you through crowded markets, ordering food, explaining unfamiliar dishes, and keeping the group moving.
Florian was described as funny and friendly. Géraud received praise for explaining the food as he brought it out. Pauline was appreciated for her warmth and for sharing information about areas along the way. Barbara was singled out for making the outing feel special, and Zoe was praised for both the food and the fun mood.
Guide assignments can change, but these names give you a good sense of the style. Expect bad jokes, smiles, easy conversation, and a relaxed pace rather than polished historical commentary. The English and French language options also make this useful for a mixed group, though you should select the language you need when checking availability.
The listed group size is limited to two participants, creating an unusually personal format. That can be a real advantage in crowded markets, since a small party is easier to move through food stalls and easier for a guide to look after. It also means the social side may feel different from a large group tour. The experience is built around sharing food and meeting people, but the exact group dynamic will depend on who books your departure.
How much food will you actually eat?

The tour includes many tastings to share, but the portions are not guaranteed to equal a full meal. Several tastings at each market can give you a broad sample, yet small servings are normal for this type of outing.
One participant felt the tour offered less food than other food tours and noted a long interval between tastings. That is useful advice. You will get more from the experience if your goal is variety rather than quantity.
The stated examples include hot chocolate and tea, but one departure did not include either. Menus at markets change, stalls may be unavailable, and the actual food selection can vary. Treat the examples as a guide to the style of the tour, not a promise that every named item will appear.
Vegetarians are welcome. The experience is not presented as a salad-focused outing, and the description even jokes about leaving some salad behind. If you have strict dietary restrictions beyond vegetarian preferences, the supplied information does not specify how those needs are handled, so ask before booking.
Walking, cycling, and city crowds

Comfortable shoes are essential. Even on a departure with a good bike component, you may spend a lot of time walking through markets and between stops. The route takes place in busy public spaces, where you will stand, weave through crowds, and wait near stalls.
The cycling is a pleasant part of the outing, but it is not the only form of transport. Some people expected to ride from the start and found the tour used bikes only later. Others liked the mix of riding and walking because it broke up the food stops and helped with digestion.
In heavy rain, the tour can take place on foot and by bus. The activity runs rain or shine, so pack for changeable weather and wear shoes that can handle a wet pavement. If you are booking specifically for cycling, bad weather can change the character of the experience considerably.
Wheelchair access is listed, but the route passes through markets and includes movement between food stops. If you need specific assistance, confirm the practical details before booking, since the available information does not explain every surface or transfer.
The value of $81 plus the bike fee
At $81 per person, the tour makes sense for you if you want a guide to organize a broad food sampler across two London markets. Food is included, and you avoid the uncertainty of choosing several stalls yourself. The guide also supplies a list of London recommendations, which can add value beyond the three-and-a-half-hour outing.
The separate £4 bike cost is modest, especially since the rental lasts all day and requires no deposit. Still, include it in your total budget. The full value depends on how much food you receive and how much you care about the market-to-market route.
I would consider the price fair for a first London food experience if you value company, variety, and local suggestions. I would be more cautious if you want large portions, a continuous ride, or a formal tour of landmarks. This is a food-and-social outing first, with cycling added to the plan.
The 3.5-hour duration is long enough to visit both market areas without rushing every bite. The long pause can feel like lost time, but it also keeps the tour from becoming an exhausting sequence of snacks. Plan to eat lightly beforehand and leave room for a meal later if you tend to need more than tasting portions.
Who should book this experience?

You should consider booking if you want:
- A first look at London’s international street-food scene
- A friendly guide rather than a formal historian
- A mix of walking, market stops, and some cycling
- Vegetarian-friendly tasting options
- Practical recommendations for later meals
- A small-group format with English or French guiding
You may want a different tour if your priority is a long bike ride, a detailed historic route, or a large lunch. The activity specifically avoids long speeches, and the actual experience can involve more walking than the title suggests.
It also suits curious eaters. You can try dishes you might not order alone, including food from several parts of the world. The shared format makes it easier to compare reactions and start conversations, which is a big part of the appeal.
Should you book the No Diet Club London tour?
Book it if you see London through its food stalls, enjoy meeting new people, and are happy with tasting portions rather than a full meal. The guides are the strongest reason to go, and the combination of South Bank, Camden, varied food, local tips, and a little cycling gives you a useful introduction to the city.
Go in with the right picture: it is a walking food tour with some biking, not a bike ride with occasional snacks. Wear comfortable shoes, budget the extra £4 for the bicycle, and keep your schedule flexible for the long middle break. If that sounds like your kind of afternoon, the $81 price buys a sociable and flavorful way to explore two of London’s major market areas.
FAQ
How long is the London Bike and Food tour?
The tour lasts 3.5 hours.
Where does the tour meet?
The meeting point is in front of the Archduke restaurant.
Which languages are available?
The tour is offered in English and French.
Is bike rental included in the tour price?
No. Bike rental costs £4 for the whole day. The rental is arranged for you, and no deposit is required.
Is food included?
Yes. Many tastings to share are included. Specific items can vary, and hot chocolate or tea may not be offered on every departure.
Does the tour run in bad weather?
Yes. The tour takes place rain or shine. In heavy rain, it can be done on foot and by bus.
Can vegetarians join the tour?
Yes. Vegetarians are welcome.
What is the cancellation policy?
You can cancel up to 24 hours in advance for a full refund. You can also reserve now and pay later, subject to availability.
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