Reviewed · LONDON EYE, SHARD & TOWER BRIDGE
The London Pass®: 100+ Things To Do – Includes Tower Bridge
The smartest thing about The London Pass is its range. One digital pass can cover royal palaces, ancient fortresses, river transport, stadium tours, museums, gardens, and even crazy golf. If you plan tightly, you can replace several expensive admission tickets with one purchase priced at $135.75 per person.
I like the freedom to mix major sights with smaller museums such as the Charles Dickens Museum or the Fan Museum. I also like the included two-day Big Bus tour and the Thames Clippers River Roamer option, both useful when your feet need a break. The catch is that some of the most popular experiences require reservations, and the app and ticket system have caused real frustration for some buyers.
In This Review
- Key points to know before buying
- What The London Pass really gives you
- Is $135.75 good value in London?
- The London Eye and The Shard need advance planning
- London’s essential historic sights
- Buses and boats: useful tools, with limits
- Palaces, royalty, and grand houses
- Greenwich makes a full and rewarding day
- Museums for history, science, and literature
- Gardens, art, sport, and unusual stops
- Family entertainment and evening choices
- How to plan your pass without burning out
- Who should buy it?
- Should you book The London Pass?
- FAQ
- How many attractions are included with The London Pass?
- How long can I use the pass?
- Does the pass run for 24-hour periods?
- How long is the pass valid before activation?
- Are the London Eye and The View from the Shard included?
- Does the pass include the Tower Bridge visit?
- Is public transportation included?
- Do I need reservations?
- Can I visit an attraction more than once?
Key points to know before buying
- Tower Bridge, the Tower of London, Westminster Abbey, and St. Paul’s Cathedral are included, making the pass useful for a first London visit.
- The London Eye and The View from the Shard are included, but both require careful checking of reservation rules and available time slots.
- The pass runs on consecutive calendar days, not rolling 24-hour periods, so activate it early in the morning.
- The Big Bus ticket lasts two days, even if you buy a one-day pass, which can improve the value of a short visit.
- Thames Clippers is transportation with sightseeing value, not a narrated sightseeing cruise.
- The Go City app is essential, since attraction hours, reservation rules, and the list of included places can change.
What The London Pass really gives you

The pass is a prepaid package of credits for more than 100 London attractions. You choose a duration of one, two, three, four, five, six, seven, or ten days, then use the pass once at each included attraction during that period.
Your pass remains available for one year from the purchase date, but it does not start counting down until you visit your first attraction. Once activated, it remains valid for the number of consecutive calendar days you purchased. A three-day pass activated at 3 p.m. on Monday runs through Wednesday, not until 3 p.m. Thursday.
That detail matters. Start early, especially with a one-day or two-day pass. A late afternoon activation can waste much of your first day.
The pass is delivered as a mobile ticket. After booking, you use the Get Ticket option to update your email and sync it with the Go City app. A PDF guide is also available, but digital access problems have affected some purchasers, including reports of missing passes, download errors, and unclear codes when the pass was purchased through a third-party seller.
My practical advice is simple: download the app, sync every pass, and confirm that each traveler in your group has the correct ticket before leaving your hotel.
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Is $135.75 good value in London?

At $135.75 per person, the pass is not automatically a bargain. It becomes good value when you visit several costly attractions in a short period and use the included transportation options.
A busy two-day plan might combine the Tower of London, Westminster Abbey, St. Paul’s Cathedral, Tower Bridge, the View from the Shard, and the Big Bus tour. Add the London Eye or a Thames Clippers day, and you can reach the pass value quickly.
The danger is buying a long-duration pass and then using it casually. If you spend your days wandering neighborhoods, visiting free museums, eating long lunches, and taking only two paid tours, you may spend less by paying attraction by attraction.
I would compare the pass against your actual plan, not the full list of 100-plus choices. The list is impressive, but no normal visitor will see everything. A three-day pass can work well for an energetic first visit. A one-day pass suits someone who already knows exactly which major sights matter most.
The best savings usually come from stacking two or three paid attractions in one day. The pass rewards organized sightseeing, not a slow, spontaneous schedule.
The London Eye and The Shard need advance planning

The London Eye gives you a high view over modern London from a 135-metre observation wheel. Its 32 glass pods represent London’s boroughs, and a ride takes about 30 minutes.
It is one of the headline attractions, but it is also one of the places where planning matters most. Reservations are required, and available times must be checked in the Go City app or digital guide. Do not assume you can simply arrive and board.
The View from the Shard takes you to London’s highest viewing platform. Your pass includes the indoor gallery, the open-air Skydeck on the 72nd floor, a panoramic guide, and four digital photos. Allow about two hours.
There is an important limit: pass holders can book daytime visits only, with the last available slot listed at 5:15 p.m. If you want a sunset or evening view, the pass may not suit your plan. Check availability before buying, especially for a short visit.
Several disappointing experiences have come from treating these attractions as walk-up admissions. Included does not always mean instantly available.
London’s essential historic sights
The Tower of London is the pass’s strongest inclusions. Allow two hours to explore this fortress, former royal palace, prison, armoury, and former zoo. It gives you a concentrated lesson in London’s royal and political past, and it is substantial enough to justify a significant part of a day.
Tower Bridge takes about an hour. You can explore the bridge’s exhibition and enjoy views over the Thames, with the Victorian machinery and high walkways adding more than a quick photo stop. It pairs naturally with the Tower of London because the two attractions are close together.
Westminster Abbey requires about an hour. This Gothic church is a UNESCO World Heritage Site and one of the central places for understanding Britain’s royal and religious story. Since entry times and opening schedules can shift, check the current details before building your day around it.
St. Paul’s Cathedral also takes about an hour, though you may want longer if you plan to explore carefully. Christopher Wren designed the present cathedral after the Great Fire of London, and the building remains one of the City’s great landmarks.
The Monument to the Great Fire of London offers another historical stop, plus city views. It takes about an hour. Its appeal is strongest if you enjoy connecting a building to the event it commemorates rather than simply collecting viewpoints.
Jewel Tower, Apsley House, Wellington Arch, Southwark Cathedral, and the Household Cavalry Museum add smaller pieces to the story. These are useful choices when the major sights are full or when you want a less crowded afternoon.
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Buses and boats: useful tools, with limits

The included Big Bus ticket is a two-day classic hop-on hop-off tour. You can ride around London’s main sightseeing areas and use it as an orientation tool on your first morning.
I like this option for a first visit because it shows you how London’s major areas relate to one another. The full circuit can take more than three hours, though traffic and frequent stops can make the ride longer. Use it for the route and commentary, not as a guaranteed fast transfer service.
Service can also be affected by construction, crowding, computer problems, or skipped stops. One practical mistake is waiting at a stop without checking whether the route has changed. If a bus does not arrive, ask staff at another nearby stop or switch to the Underground, walking, or a taxi rather than losing half a day.
The Uber Boat by Thames Clippers is different. You can redeem credits for a River Roamer pass and use the boats throughout one day, hopping on and off at river piers such as Greenwich.
This is a public river bus, not a formal sightseeing cruise. It can be a pleasant way to connect central London with Greenwich, but announcements and sightseeing commentary may be limited. Check the route before boarding so you know where you are going. A boat ride without a plan can become an expensive-feeling trip around the river.
Transportation to attractions is generally not included, apart from the specific boat and bus benefits. You still pay for the Underground, regular buses, taxis, or rideshares when needed.
Palaces, royalty, and grand houses

Kensington Palace takes about two hours and requires advance reservations. It has been connected with the royal family since the 17th century and remains a worthwhile choice for visitors interested in royal life and palace interiors.
Hampton Court Palace is a bigger commitment, at about three hours. The former home of Henry VIII is outside central London, so allow time for the journey as well as the visit. It is one of the pass’s better full-day choices because the palace and grounds offer more substance than a quick city-center stop.
Windsor Castle requires a short trip outside London and about two hours at the castle. Its Norman-era origins and long connection with the royal family make it a strong addition if you have at least three days.
The King’s Gallery at Buckingham Palace presents changing exhibitions from the Royal Collection. It takes about an hour. Apsley House, the former home of the Duke of Wellington, and nearby Wellington Arch offer a smaller royal and military-themed combination.
Royal Albert Hall takes about an hour and requires advance reservations. The building’s appeal is architectural and cultural, with its long record of music, public events, and famous appearances.
Some palace and gallery openings are seasonal or limited to certain days. Buckingham Palace, in particular, may not be open during your visit. Check dates before assuming a royal attraction will fill your itinerary.
Greenwich makes a full and rewarding day

Greenwich is one of the best areas for using the pass because several included attractions sit within a manageable area.
Begin with the Royal Observatory Greenwich, where you can learn about Greenwich Mean Time and the Prime Meridian. Allow 90 minutes. Then visit the National Maritime Museum, which takes about two hours, and the Cutty Sark, which takes about 90 minutes.
The Cutty Sark is the last surviving tea clipper. You can walk beneath its hull, explore the ship, and learn about life at sea through displays built into the vessel.
Ranger’s House and the Fan Museum provide smaller stops. Ranger’s House is a Georgian villa beside Greenwich Park and requires advance reservations. The Fan Museum occupies restored 18th-century buildings and takes about two hours.
Greenwich is a good place to use the Thames Clippers pass. Arriving by river turns the journey into part of the sightseeing, though you should check departure times and allow for the return trip.
Museums for history, science, and literature

The British Museum can consume three hours or an entire day. It covers two million years of human history and culture, with an audio guide available through a VoxCity host meeting at Russell Square before you explore independently.
The Science Museum takes about two hours and focuses on the science that shapes daily life. An IMAX experience may be available, but reservations are required for this activity and any extra upgrade should be checked directly.
The Natural History Museum inclusion is more limited as described, providing a souvenir guidebook rather than a full admission benefit. Read the current app listing closely so you know exactly what you receive.
The London Transport Museum takes about an hour and explains how transport helped modern London grow. It is an excellent choice when you want context for the city’s Underground, buses, and changing streets.
Literature lovers can choose the Charles Dickens Museum, Keats House, or Shakespeare’s Globe Theatre. Dickens’s former home displays personal objects, artwork, and manuscripts. Keats House tells the poet’s story through original artifacts, exhibits, gardens, and literary programs. The Globe is a reconstruction of Shakespeare’s open-air playhouse and takes about two hours.
The Postal Museum covers communication, the Mail Rail, and the Great Train Robbery. It requires advance reservations, so it is not a good last-minute filler.
Other smaller museums include the Freud Museum, the Foundling Museum, the Florence Nightingale Museum, Benjamin Franklin House, the Cartoon Museum, Guildhall Art Gallery, and the Museum of Brands. These choices are valuable because they give you a more personal view of London than the major royal buildings do.
Gardens, art, sport, and unusual stops

Kew Gardens is a UNESCO World Heritage Site with gardens, glasshouses, and galleries. It requires advance reservations and can fill a half-day easily, despite the listed visit time of about an hour.
Chelsea Physic Garden takes about two hours and focuses on plant research and conservation. It is a calmer stop for a day when you need a break from monuments and crowds.
Frameless presents famous artworks by artists including Van Gogh, Monet, Dalí, Rembrandt, Rubens, and others through four sensory galleries. Moco Museum London offers contemporary art by names such as Banksy, Andy Warhol, Yayoi Kusama, and Keith Haring, plus a gift bag for pass holders.
Sports fans have a particularly good selection. You can tour Emirates Stadium, Chelsea FC, Tottenham Hotspur Stadium, Twickenham and its World Rugby Museum, or The Kia Oval. Most take about two hours, and several require reservations.
The Golden Hinde recreates life aboard Sir Francis Drake’s Elizabethan galleon. The London Canal Museum and Jason’s Trip on a 108-year-old canal boat offer a different view of the city’s waterways.
You can also choose Fuller’s Brewery Shop and Tours, which includes a guided tour and tasting session, or the BAPS Shri Swaminarayan Mandir in Neasden, the largest Hindu temple outside India. These are the kinds of additions that make the pass useful beyond a standard first-time London checklist.
Family entertainment and evening choices
London Zoo can occupy three hours in Regent’s Park. Chessington World of Adventures is outside London and requires reservations, with about four hours needed for the visit. Both make sense for families who are willing to give up a full day of central sightseeing.
Madame Tussauds takes about two hours and requires reservations. It is a polished, photo-heavy attraction with celebrity, music, royalty, and film zones. Some people will find it entertaining, while others may prefer London’s historical museums.
QUEENS combines ice skating, bowling, a bar, café, and retro arcade games. Swingers City and Swingers West End offer nine-hole crazy golf, but pass access is limited to Tuesdays, Wednesdays, and Sundays before 5 p.m.
Curzon cinemas in Mayfair, Soho, and Bloomsbury offer film screenings and special events. The pass can cover a two-hour cinema experience, but schedules are essential. Brit Icon Tours also requires advance reservations and offers themed walking tours linked to Doctor Who, Harry Potter, James Bond, Sherlock Holmes, Paddington Bear, The Crown, Bridget Jones, and Downton Abbey.
A Christmas Lights Walking Tour runs only from November 14 through December 31, 2025. It visits Trafalgar Square and Covent Garden, including the Norwegian Christmas tree and Covent Garden’s large light display.
How to plan your pass without burning out
I would not attempt more than three major paid attractions in one day. London’s distances, queues, meal breaks, and transit delays add up quickly.
For a two-day pass, I would group nearby sights:
- Tower of London, Tower Bridge, St. Paul’s Cathedral, and the Monument
- Westminster Abbey, Big Bus, the London Eye, or the Shard
- Greenwich attractions together, if you can spare a full day
Reserve the London Eye, Shard, Madame Tussauds, Kensington Palace, Hampton Court, Kew, Royal Albert Hall, and any tour requiring a booking before you activate the pass. The app and digital guide provide the current instructions.
Keep a backup plan. If an attraction is closed, fully booked, or affected by a special event, choose a nearby museum rather than crossing London for one replacement stop.
The pass has a maximum credit value tied to its duration. You cannot visit each attraction repeatedly, and included attractions can change. Check the app immediately before your trip.
Who should buy it?
I recommend The London Pass to an organized first-time visitor who wants several major sights, likes museums and historic buildings, and is happy to start early. It is also useful for families or couples who can agree on a clear plan and make reservations in advance.
I would be cautious if you have only one free day, dislike schedules, or mainly want free museums and neighborhood walks. The pass can also become stressful if your mobile ticket does not load correctly, particularly when purchased through a third-party booking site.
The free cancellation policy allows a full refund when you cancel at least 24 hours before the experience start time. After that point, changes and refunds are not accepted.
Should you book The London Pass?
Book it if you can name at least four or five included paid attractions you genuinely want to visit, then place them into a realistic schedule. The Tower of London, Westminster Abbey, St. Paul’s Cathedral, Tower Bridge, the Shard, London Eye, and a two-day Big Bus ticket can make the math work.
Skip it if you prefer an unplanned London visit or cannot secure the reservations you need. Before paying, open the Go City app, check attraction hours, confirm the London Eye and Shard availability, and make sure the pass delivery process works. Used with a plan, it can save money and time. Used as a magic ticket with no planning, it can turn into a costly list of closed doors.
FAQ
How many attractions are included with The London Pass?
The pass includes access to more than 100 London activities. The exact list can change, so check the Go City app or digital guide for the current attractions.
How long can I use the pass?
You can choose a pass lasting one, two, three, four, five, six, seven, or ten days.
Does the pass run for 24-hour periods?
No. Once activated, it remains valid for consecutive calendar days based on the duration purchased.
How long is the pass valid before activation?
The pass is valid for one year from the purchase date and activates when you visit your first attraction.
Are the London Eye and The View from the Shard included?
Yes. Both are listed as included attractions, but reservations are required. The Shard offers daytime bookings only, with the last listed slot at 5:15 p.m.
Does the pass include the Tower Bridge visit?
Yes. Tower Bridge admission is included, and the visit takes about one hour.
Is public transportation included?
Transportation to and from attractions is generally not included. The pass does include the Big Bus sightseeing ticket and access to a Thames Clippers River Roamer pass for one day.
Do I need reservations?
Some activities require advance reservations. These include attractions such as the London Eye, the Shard, Madame Tussauds, Kensington Palace, Hampton Court Palace, Kew Gardens, Royal Albert Hall, and several tours. Check the Go City app for current instructions.
Can I visit an attraction more than once?
No. Each included attraction can be visited only once with the pass.
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